Anvil

Anvil is an SEO platform designed for the AI era, helping brands get discovered and drive mentions and traffic from Large Language Models (LLMs) such as ChatGPT, Gemini, and Perplexity.

Key Features:

• Continuous visibility across ChatGPT, Gemini, Claude, and more.
• Monitoring of brand mentions, ranking, and optimization opportunities in AI platforms.
• Tracking of priority questions, themes, or topics with unlimited tracked queries.
• Content suggestions based on real LLM search patterns.
• Competitor benchmarking to compare brand mentions and identify areas for improvement.
• Tools to optimize site structure, copy, and metadata for better LLM ranking.
• Query & Topic Monitoring to track user questions and brand appearance.
• Content Gap Analysis to identify missing topics and guide content creation.
• LLM Ranking Optimization based on how LLMs interpret site elements.
• Brand Mention Tracking for real-time alerts on brand appearances in AI-generated responses.
• Localized & Use Case SEO for LLMs to tailor strategies for geographic or industry-specific queries.
• Custom Reports & Alerts for real-time updates and actionable insights.
• Cross-Platform Coverage across major LLM platforms like OpenAI, Perplexity, Claude, and Gemini.

Use Cases:

• Getting brands discovered in ChatGPT, Gemini, and other LLMs.
• Unlocking new channels for growth, leads, and visibility.
• Monitoring how a brand shows up across AI platforms.
• Tracking specific questions, themes, or topics relevant to a brand.
• Comparing brand performance against competitors in LLM mentions.
• Identifying underperforming topics, pages, and keywords in LLMs.
• Improving site structure, copy, and metadata for AI search.
• Tailoring SEO strategies for localized or use-case specific LLM queries.

Benefits:

• Enhanced brand visibility and discovery in the AI era.
• Access to new channels for growth and leads.
• Competitive edge in LLM search.
• Continuous monitoring and analysis of brand performance.
• Actionable insights for content optimization.
• Ability to outrank competitors in AI platforms.
• Real-time updates and clear reporting.
• Flexibility to pause or cancel subscription anytime.

• Monitors brand performance across major Large Language Models (LLMs) including ChatGPT, Gemini, Claude, and Perplexity
• Analyzes brand mention rates and average rank positions within LLM search results
• Calculates and tracks Share-of-Voice (SoV) for brands in LLM conversations
• Tracks and monitors specific queries, themes, and topics relevant to brand presence in LLMs
• Provides content suggestions based on identified LLM search patterns
• Extracts sentiment from AI-generated responses regarding tracked topics
• Compares brand visibility and mentions against competitors in LLM environments
• Identifies content gaps to improve site visibility within LLMs
• Provides guidance on content publication strategies to enhance LLM visibility
• Analyzes LLM interpretation of site structure, metadata, and copy to offer optimization recommendations
• Tracks brand appearances in AI-generated responses across major LLM platforms
• Tailors localized and use-case specific SEO strategies within LLMs for geographic queries, industry-specific searches, and high-intent scenarios
• Generates custom reports and real-time alerts with actionable insights on LLM performance